The Startup Way
How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth
Eric Ries
Learn how entrepreneurial principles can be applied to any organization to drive innovation and growth in the 21st century with this practical guide from bestselling author of The Lean Startup. Drawing on his experience working with iconic companies like GE and Silicon Valley tech titans, the author presents a new management system that leads to sustainable growth and long-term impact. Filled with stories, insights, and tools, this essential roadmap is perfect for any organization navigating the uncertain waters of the century ahead.
Publish Date
2017-10-17T00:00:00.000Z
2017-10-17T00:00:00.000Z
Goodreads Rating
3.98
ISBN
9781101903209
Categories
Recommendations
1
Recommendations
2017-10-17T16:55:42.000Z
If you work for a big company and wonder how startup techniques might work for you, this is the book to read. – source