Reality Check

"Reality Check" is a humorous and practical guide to running a successful and innovative business. Written by bestselling author Guy Kawasaki, this book uses Silicon Valley slang to identify and avoid the "bozo explosion" that leads to mediocrity. Kawasaki shares his unconventional wisdom on topics including competition, customer service, and job hunting in the tech industry. This no-nonsense guide is a must-read for entrepreneurs and small business owners looking to succeed without succumbing to fads and foolishness.