Mark Schaefer

Become known and achieve your goals - this book shows you how. Mark W. Schaefer's practical handbook teaches you, step by step, how the most successful people focus their efforts, create a plan, and activate their personal brand in a measurable way. Being known is not the same as being famous - it's about approaching your digital life with an intent that establishes authority, reputation, and audience. Whether you want a better job, more customers, or a speaking career, Known will help you unleash your personal power in the digital age.

Learn the art of using Twitter with The Tao of Twitter. This best-selling guide covers everything from the language of the platform to building your audience, and provides 30 ways to use Twitter to advance your business. Whether you're a seasoned user or a beginner, you'll gain new insights and ideas from this book.