The Macintosh Way
Guy Kawasaki
This book is a must-read for anyone in the high-tech industry. It provides an insightful guide to innovation management and marketing for any industry. The Macintosh Way is a "take-no-prisoners guide to marketing warfare" according to Jean Louis Gasse, founder and president of Be, Inc.
Дата публикации
1990-01-01T00:00:00.000Z
1990-01-01T00:00:00.000Z
впервые опубликовано в 1989
Рейтинг Goodreads
3.94
ISBN
9780673461759
Категории
Рекомендации
1
Рекомендации