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Behind the Cloud

The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry

Marc Benioff

Discover the secrets behind salesforce.com's explosive growth in "Behind the Cloud" by visionary founder Marc Benioff. Learn how his team created new business, technology, and philanthropic models to thrive during a time of change. This book will inspire business leaders and entrepreneurs to innovate, grow, and succeed, regardless of economic climate.
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The author takes us through the ups and downs of building one of the most extraordinary businesses of our time and reveals the tactics that gave salesforce.com its amazing edge.      источник
Read these three books: Crossing the Chasm, the Innovators Dilemma, and Behind the Cloud. These three combined, if you binge and read them all, you will come out ahead.      источник
Salesforce.com and Google share a vision for how the cloud will revolutionize computing. Behind the Cloud gives us a rare glimpse at the development of one of the most important trends in business today.      источник
Every new entrepreneur should read THESE 5 books!!! - Outwitting the Devil by Napoleon Hill & @sharonlechter - Lost and Founder by @randfish - Behind the Cloud by @Benioff - Blue Ocean Strategy by W. Chan Kim & Renée Mauborgne - Remote by @jasonfried & @dhh      источник