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Designing Brand Identity book cover

Designing Brand Identity

An Essential Guide for the Whole Branding Team

Alina Wheeler

Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success and b...
Publish Date
2017-10-16T00:00:00.000Z
2017-10-16T00:00:00.000Z
First Published in 2003
Goodreads rating
4.14
ISBN
9780470401422
Categories
Recommendations
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