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The Economist

Business Strategy 3rd edition

Jeremy Kourdi

The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organised and consequently disastrous. This updated guide looks at the whole process of strategic decision-making - from vision, forecasting, and resource ...
Publish Date
2015
March 26
First Published in 2003
Goodreads rating
3.79
ISBN
9781781252314
Recommendations
0