The Sales Development Playbook

Discover the secrets to explosive growth with this book. Sales development is the key, and author Trish Bertuzzi shares her 30 years of experience in six essential elements. Learn how to align your sales model with your market, specialize roles, hire with urgency, engage and motivate your team, and design effective outreach tactics. This playbook includes actionable advice on leadership and acceleration technologies. Quota setting and measuring what matters are covered in depth. According to Ken Krogue (President of InsideSales.com), “This is the playbook for how to succeed today.”