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Creative Selection book cover

Creative Selection

Ken Kocienda

Discover the creative process behind Apple's legendary success in "Creative Selection." Written by Ken Kocienda, a software engineer who worked behind the scenes during the Golden Age of Apple, this book explores the symbiotic relationship between software and product development. You'll learn about the essential elements of innovation and how a small group of people developed an evolutionary design model that revolutionized technology as we know it. This insider's tale of creativity and innovation at Apple is a must-read for anyone interested in productive work culture and groundbreaking software development.
Publish Date
2018-09-04T00:00:00.000Z
2018-09-04T00:00:00.000Z
Goodreads Rating
4.06
ISBN
9781250203410
Recommendations
2
Recommendations
2018-10-08T14:27:39.000Z
The two indispensable books of 2018:      source
2019-01-09T20:05:37.000Z
@SJeneris @a16z @cdixon btw this is an awesome book that talks in depth about Apple's efforts around the first soft keyboard:      source