Fortune's Formula

Discover the fascinating story of the Bell Labs scientists who applied the science of information theory to get rich quick. Follow the brilliant minds of mathematician Claude Shannon and physicist John L. Kelly Jr. as they uncover the "Kelly formula" and use it to make fortunes in Las Vegas and Wall Street. But with success comes controversy and the dark side of exploiting insider knowledge. Read Fortune's Formula and find out how the Kelly formula still holds up today, and how you too can beat the stock market.