Iacocca
An Autobiography
Lee Iacocca
This biography follows the rise and fall of Lee Iacocca, a legendary American businessman who led Ford Motor Company and later brought Chrysler back from the brink of bankruptcy. Touching on themes of perseverance, integrity, and success, Iacocca's story offers a behind-the-scenes look at the automobile industry and the power struggles within it. With his classic hard-hitting style, Iacocca recounts the creation of the iconic Mustang and the miraculous rebirth of Chrysler, making this book a must-read for anyone interested in business and leadership.
Publish Date
1986-06-01T00:00:00.000Z
1986-06-01T00:00:00.000Z
first published in 1984
Goodreads Rating
3.97
ISBN
9780553251470
Categories
Recommendations
2
Recommendations
2019-07-03T04:44:11.000Z
Reading the Iacocca autobio at age 21, was absolutely transformational. Taught me more than an MBA degree. The second book that did something similar at that age for me, was "The Mind of The Strategist" by Kenichi Ohmae. Such great business wisdom in these books. RIP Lee – source