The Elements of Choice
Why the Way We Decide Matters
Eric J. Johnson
"Unlock the Inner Workings of Decision-Making with Comprehensive Guide. Discover the hidden factors that affect our choices with ‘The Elements of Choice’. This book offers a systematic guide to understanding effective choice architectures that can be applied to any situation. Delve into the mind-bending world of decision-making with the lead researcher’s in-depth insights, and explore how small elements can make a significant impact on our reasoning. As choice architects, create environments that enable better decision-making for ourselves and others. Ideal for students, professionals and anyone looking to make better choices. "
Publish Date
2021-10-12T00:00:00.000Z
2021-10-12T00:00:00.000Z
Goodreads Rating
3.94
ISBN
9780593084434
Recommendations
1
Recommendations
2022-07-27T01:52:45.000Z
Went down a choice architecture path this afternoon, as one does, and started reading @ProfEricJohnson's The Elements of Choice.
Turns out it's a very practical interaction design book. So, if you're a designer, you should probably read it. – source