Erika Hall

California now has more trees than at any time since the late Pleistocene. This green landscape, however, is not the work of nature. It s the work of history. In the years after the Gold Rush, American settlers remade the California landscape, harnessing nature to their vision of the good life. Horticulturists, boosters, and civic reformers began t...

While other research books offer standard operating procedures, this book provides something more durable in the real world. It's a practical field guide that will give you the encouragement to get started, no matter what your background.-Aarron WalterThis book is not an argument for doing user research. Nor is it a tutorial or toolkit for common m...

Packed with 375 recipes, more than 150 4-color photos and 400 illustrations, Baking Illustrated brings you inside America's Test Kitchen, where the Test cooks and Editors have exhaustively examined every ingredient, technique and piece of equipment that is critical to your baking success. Packed with 375 recipes, more than 150 4-color photos and 40...

The acclaimed Ha-Joon Chang is a voice of sanity-and wit-in this lighthearted book with a serious purpose: to question the assumptions behind the dogma and sheer hype that the dominant school of neoliberal economists have spun since the Age of Reagan. 23 Things They Don't Tell You about Capitalism uses twenty-three short essays (a few great example...

Sixteen full-color, accurately costumed paper dolls recapture the magnificent dress and regal bearing of Cleopatra, Nefertiti, Grace Kelly, and 13 other royal women. 16 additional costumes. Notes....

Ellen Lupton, award-winning author of Thinking with Type and How Posters Work, demonstrates how storytelling shapes great designGood design, like good storytelling, brings ideas to life. The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking, showing designers how to use storytelling techniques to create satisfyi...

Whether you're designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today's digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing su...

Praise for "Implementing Value Pricing: A Radical Business Model for Professional Firms""Ron Baker is the most prolific and best writer when it comes to pricing services. This is a must-read for executives and partners in small to large firms. Ron provides the basics, the advanced ideas, the workbooks, the case studies--everything. This is a must-h...

Imagine a world where your phone is too big for your hand, where your doctor prescribes a drug that is wrong for your body, where in a car accident you are 47% more likely to be seriously injured, where every week the countless hours of work you do are not recognised or valued. If any of this sounds familiar, chances are that you're a woman.Invisib...

Many designers enjoy the interfaces seen in science fiction films and television shows. Freed from the rigorous constraints of designing for real users, sci-fi production designers develop blue-sky interfaces that are inspiring, humorous, and even instructive. By carefully studying these "outsider" user interfaces, designers can derive lessons that...