Search for books, people and lists
Read This Twice
HomePeopleBooksLibrariesSign In
The Insights Revolution book cover

The Insights Revolution

Questioning Everything

Andrew Grenville

The insights industry is in trouble. It's not growing, despite an explosion of information, decreasing costs and an increase in the need for informed decision making. And it still does not have real influence in the boardroom. It is too often focused on what happened, and not on where to go and what to do next. It focuses on methodology instead of ...
Publish Date
2018-09-21T00:00:00.000Z
2018-09-21T00:00:00.000Z
Goodreads rating
4.08
ISBN
9780359058907
Recommendations
1
Recommendations
2018-11-29T00:07:44.000Z
"We're drowning in data while thirsting for wisdom." YES! You had me at #insightsrevolution @GrenvilleAndrew! Enjoying Andrew's fascinating book! #mrx (find it here: ) #marketresearch #datanerd      source