The Power of Bad
How the Negativity Effect Rules Us and How We Can Rule It
John Tierney
This book delves into the negative bias of our brains and how it affects our perspective on life, politics, and even marketing. It explains why bad news dominates the media and why we tend to focus on the bad instead of the good. However, the book also offers strategies to overcome this bias and how bad can be put to good use to become smarter and stronger. A must-read for those looking to improve their relationships, careers, and overall perspective on life.
Publish Date
2019-12-31T00:00:00.000Z
2019-12-31T00:00:00.000Z
Goodreads Rating
3.88
ISBN
9780143111078
Recommendations
1
Recommendations
2021-05-19T19:48:32.000Z
Why is FUD (fear, uncertainty, doubt) so powerful?
Journalist @JohnTierneyNYC & psychologist @RoyFBaumeister did a great 2019 book about the origins, functions, & socio-political impact of the 'negativity bias' -- our tendency to focus on bad news over good news – source