Winning Now, Winning Later
How Companies Can Succeed in the Short Term While Investing for the Long Term
David M. Cote
Dave Cote just delivered the War and Peace of books on corporate leadership... meet[s] the biggest challenge in corporate America: balancing the short-term success demanded by investors with sowing the seeds for rewards that will only be harvested years hence, but are essential to achieving greatness. —Fortune MagazineBusiness leaders often take ac...