Rand Fishkin

Discover a simple yet highly effective approach to generating rich content ideas with The Content Fuel Framework. In this award-winning book, trained journalist and content marketer Melanie Deziel shows you how to maximize creativity and overcome writer's block using a systematic framework. Whether you're a marketer, creator, or storyteller in any industry, this guide will inspire you to generate fresh ideas on demand, any time. Say goodbye to waiting for a "big idea" and hello to consistently delivering unique content across all platforms.

Expert positioning guru and tech exec April Dunford shares her knowledge on how to effectively connect your product with consumers in her book, Obviously Awesome. With witty anecdotes and compelling case studies, Dunford's book teaches readers how to find their product's secret sauce and leverage market trends to make instant connections with their audience. You'll learn about effective positioning, the best markets for your products, and how to use different positioning styles to your advantage. If you're an entrepreneur, marketer, or salesperson looking to bring innovative products to the market, Dunford's book is sure to help you find your awesome.

"No Hard Feelings" is a helpful guidebook for navigating the emotional minefield of the modern workplace. Co-authors Liz Fosslien and Mollie West Duffy offer practical advice and scientific research, covering topics like interpreting digital messages, processing negative feedback, and acknowledging emotions in decision-making. A romp through behavioral economics, psychology, and organizational design, this book is packed with humor and two-color illustrations. Learn how to embrace emotion at work and become more fulfilled while staying professional.

"The All-or-Nothing Marriage" by Eli J Finkel is a groundbreaking investigation into modern marriages, revealing that they are the best the world has ever known. Finkel reverse engineers fulfilling marriages, offering practical advice and must-try "lovehacks". This book is perfect for anyone looking to get the most out of their marriage, from the newlywed to the empty nester.

Cinco años y más de 100.000 copias después de la primera publicación de este libro, es difícil pensar que haya alguien que trabaje en el diseño web que no haya leído este clásico de Krug sobre Usabilidad en las Web, pero todos los días surgen personas que lo descubren. No debe sorprenderse si este libro cambia completamente su forma de ver el diseño web. Está basados en los principios del diseño no en principios tecnológicos que hacen falta para preparar un página web. Incluye tres capítulos nuevos: La usabilida como cortesía común Accesibilidad, CSS y usted Sigue la misma línea divertida y sencilla que la anterior edición Los capítulos dedicados a la las pruebas con usuarios se ha reducido. La versión larga la puede encontrar en el sitio del autor. Si se quiere visitar cualquiera de los URL mencionados en este libro encontrará los enlaces actualizados en el sitio del autor www.sensible.com/secondedition