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Demand-Side Sales 101 book cover

Demand-Side Sales 101

Stop Selling and Help Your Customers Make Progress

Bob Moesta

Learn how to shift your sales approach from icky selling to empowering your customers with Demand-Side Sales 101. Bob Moesta, co-architect of the “Jobs to be Done” theory, shares his unique perspective on how to help people buy and make progress in their lives. Discover how to understand your customers and be a more effective and innovative salesperson. Get ready to want to help people make progress!
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Publish Date
2020-09-14T00:00:00.000Z
2020-09-14T00:00:00.000Z
Goodreads Rating
4.34
based on 388 ratings
ISBN
9781544509969
Categories
BusinessNonfiction
Recommendations
1
Recommendations
Hiten Shah
2021-01-23T22:23:46.000Z
Must-read sales and marketing books for startups.     – source
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