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Best SEO Books

Stay ahead in the digital marketing race with these top SEO books, selected based on their prominence across authoritative tech and marketing sites. These guides are ranked by their repeated endorsements and promise to enhance your search engine optimization knowledge.

Recommendations from 48 articles, Seth Godin, Andrew Gazdecki.
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SEO 2022 book cover
SEO 2022
Learn SEO with smart internet marketing strategies
Adam Clarke - 2018-11-02
Goodreads Rating
This book covers everything you need to know about SEO in 2022. Whether you're a beginner or advanced user, learn search engine optimization techniques to grow your website online and get more customers. Find out how Google's algorithm works and how to rank high in search results using the latest updates. Discover powerful link building strategies, tricks to get local businesses ranking high, and a bonus chapter on pay-per-click advertising. This is the only SEO book you'll ever need to succeed online.
The Art of SEO book cover
The Art of SEO
Mastering Search Engine Optimization (Theory in Practice)
Eric Enge - 2009-10-31
Goodreads Rating
Learn how to excel in search engine optimization with insights from four respected professionals. This updated and definitive guide covers modern SEO techniques, from basic to advanced tactics, exploring the complexities of search engine behavior and recent changes such as ranking methods and user engagement. With this book, you can discover the inner workings of social media, understand the importance of user data and links, recognize the right website tools, and join forces with a skilled SEO team. Look forward to the future of search and the SEO industry. For ongoing support, visit
SEO Workbook book cover
SEO Workbook
Search Engine Optimization Success in Seven Steps (2022 Online Marketing)
Jason McDonald - 2015-11-25 (first published in 2010)
Goodreads Rating
This SEO Workbook is the ultimate guide to optimizing your website to reach the top of Google's ranking. With step-by-step instructions, worksheets, and videos, it provides practical, actionable advice in plain English. It covers everything from content marketing to link-building to social media SEO, and includes up-to-date information on Google's algorithm updates. With access to free SEO tools and the expertise of author Jason McDonald, this workbook is worth its price tag and will save you money in the long run.
Seo for Dummies book cover
Seo for Dummies
Peter Kent - 2006-05-08 (first published in 2004)
Goodreads Rating
Learn how to boost your website's rankings and increase its traffic with Search Engine Optimization For Dummies. This book covers essential topics such as search engine basics, building a search engine-friendly site, using analysis tools to track results, and advertising your site. You'll also discover how to write effective content, use social media, and manage your platform to positively impact your rankings. With tips, tricks, and secrets from SEO masters, you can create a website that ranks at the top of search engines and drives traffic to your site.
SEO for Growth book cover
SEO for Growth
The Ultimate Guide for Marketers, Web Designers & Entrepreneurs
John Jantsch - 2016-09-13
Goodreads Rating
Learn how to optimize your website for search engines with this comprehensive guide to SEO. Featuring input from marketing, SEO, and social media experts, this book covers everything you need to know about capturing demand, leveraging SEO best practices, and creating a strong online presence. Topics covered include link building, content creation, social media engagement, keyword research, and more. With bonus offers and additional resources available online, this is a one-stop guide perfect for business owners, marketers, and entrepreneurs looking to grow their online presence.
How To Get To The Top Of Google in 2021 book cover
How To Get To The Top Of Google in 2021
The Plain English Guide to SEO (Digital Marketing by Exposure Ninja)
Tim Cameron-Kitchen, Dale Davies - 2020-01-07
Goodreads Rating
Learn how to increase your website's rankings and sell more with this bestselling no-nonsense SEO book. Perfect for beginners and professionals alike, this book covers everything from understanding how Google chooses which websites to rank, to identifying the right keywords and building relationships with key players in your industry. With real-life success stories and strategies that are data-backed and battle-tested by the Exposure Ninja team, you'll discover how to transform your website's ranking and build a comprehensive SEO strategy that gets big results.
SEO Like I'm 5 book cover
SEO Like I'm 5
The Ultimate Beginner’s Guide to Search Engine Optimization (Like I'm 5 Book 1)
Matthew Capala - 2014-07-27
Goodreads Rating
Learn everything you need to know about SEO with "SEO Like I'm 5" by Matthew Capala. This book offers an accessible and actionable overview of SEO essentials that's suitable for anyone, even those without a technical background. Discover the strategic process of building and optimizing your online presence, including building a search-friendly website, creating a content strategy, becoming a rockstar blogger, finding keyword opportunities, monetizing your site, and attracting backlinks. With the 2015-updated edition, you'll also get dozens of free tools, hacks, case studies, examples, and tips. Say goodbye to misguided information and hello to amazing content, social media presence, and blogger relationships that lead to online success!
3 Months to No.1 book cover
3 Months to No.1
The "No-Nonsense" SEO Playbook for Getting Your Website Found on Google
Will Coombe - 2017-09-08
Goodreads Rating
Learn essential SEO tactics from a top London SEO agency owner who quit his airline pilot career to build a successful digital marketing agency. In this guide, you'll gain the know-how to boost your website to the top of Google and filter profitable traffic to your site. With a refreshingly straightforward approach, you'll learn to do SEO yourself or with your in-house team and finally uncover SEO's greatest secret - it's not rocket science! With step-by-step tutorials, a SEO blueprint, and a curated guide for 2020 onwards, this book is perfect for entrepreneurs, business owners, and anyone in need of technical SEO knowledge.
Ultimate Guide to Link Building book cover
Ultimate Guide to Link Building
How to Build Website Authority, Increase Traffic and Search Ranking with Backlinks (Ultimate Series)
Garrett French - 2013-04-05 (first published in 2012)
Goodreads Rating
Learn how to master the art of link building with the Ultimate Guide to Link Building by marketing expert Garrett French. Cut through the noise of search engine optimization and online citations to attract quality links, boost traffic to your website, and earn more sales. Follow French's step-by-step instructions to employ a link-building campaign that will give your business a higher ranking on search engines and encourage a link-building mindset company-wide. Whether you're a novice or expert, this guide has everything you need to make every link work for you.
Seo 2021 book cover
Seo 2021
Actionable, Hands-on SEO, Including a Full Site Audit (Webmaster Series)
Dr. Andy Williams - 2012-12-17
Goodreads Rating
Master the art of safe and effective SEO with this book! Learn how to build 100% white-hat backlinks, avoid Google penalties, and rank high in search engine results. Written by a search engine veteran, this book covers all the important ranking factors and strategies for creating quality content, building authority, and getting high-quality backlinks. Stay up-to-date with Google's ever-changing algorithms and increase your domain authority with this battle-tested, white hat SEO guide.
Product-Led SEO by Eli Schwartz
The SEO Blueprint by Ryan Stewart, David Krevitt
Optimize by Lee Odden
Search Engine Optimization All-In-One for Dummies by Bruce Clay
SEO Made Simple 2020 by Michael H Fleischner
Seo Step-By-Step by Caimin Jones
Local SEO Secrets by Roger Bryan
The Art of SEO by Eric Enge, Stephan Spencer, Jessie Stricchiola
Landing Page Optimization by Tim Ash, Maura Ginty, Rich Page
The Psychology of a Website by Matthew Capala
SEO for Small Business Part 1 by Joseph Stevenson
SEO - The Sassy Way of Ranking #1 in Google - when you have NO CLUE! by Gundi Gabrielle
SEO Myths and Half-Truths by David Hood
Effective Seo and Content Marketing by Nicholas Papagiannis
The SEO Book by Levin Granitza, Ebner Tobias
The Best Damn Website & eCommerce Marketing Optimization Guide, Period! (The Best Damn Books) by Stoney deGeyter
Entity SEO by Dixon Jones
Seo Expert Strategies by Sam Adodra
Everybody Writes by Ann Handley
Marketing in the Age of Google by Vanessa Fox
Search Engine Optimization (Seo) by Jennifer Grappone, Gradiva Couzin
Faster, Smarter, Louder by Aaron Agius
The Comic Guide to Search Engine Optimization (SEO) by Amit Bhawnani
SEO Mastery by Graham Fisher
Get Into Bed With Google by Jon Smith
Storytelling by Daniel Anderson
Search Engine Optimization All-in-One For Dummies (For Dummies (Computers)) (Paperback) - Common by Susan Esparza BY (Author) Bruce Clay
The 1-Page Marketing Plan by Allan Dib
SEO 2014 by Adam Clarke
Content Machine by Dan Norris
SEO Workbook by Jason McDonald
Own Your Niche by Stephanie Chandler
My SEO Workbook by Akilah A Thompkins-Robinson
The Secret to Capitalizing on Analytics by Tarek Riman
The SEO Way by Tarek Riman
Keywords for SEO by Itamar Blauer, Andy Woolley
Link Building Mastery by Julian Goldie
Ecommerce SEO by Traian Neacsu
Create a Website and Profit Your A to Z Blueprint for a Successful Website that Converts Visitors into Buyers by Iskra Evtimova
Inbound Marketing and SEO by Rand Fishkin
The Long Tail by Chris Anderson
Wordpress Search Engine Optimization by Michael David
ProBlogger by Darren Rowse
Seo by Grant Kennedy
Search Engine Optimization by Kristopher B. Jones
One Million Followers by Brendan Kane
SEO for Content Writers and PR Pros by Phil Byrne
SEO King by Jason Blair