Jared Spool is an American writer, researcher, speaker, educator, and an expert on the subjects of usability, software, design, and research.
4 books on the list
Latest Recommendations First
@ianjmacintosh I highly recommend @JimKalbach’s Mapping Experiences book. – source
Jared SpoolSep 21, 2020
Also recommended byKirk Borne
Packed with stories and compelling discoveries from an impressive worldwide consumer database, Married to the Brand reveals why consumers bond with some brands — but not others. Looking through the all-important eyes of the consumer, it shows what companies must do to build enduring and profitable brand relationships.Companies spend millions of dol...
@mokemonster What I recommend is you read Gallup’s book, Married to the Brand, which discusses the instrument and how they made it. (Sauro didn’t do that, so he just made up how he thought it was used.) If you still have questions, I’d be happy to get on a call and talk about it. – source
Jared SpoolJul 30, 2020
Fantastic book. Should be required reading. – source
Jared SpoolJul 10, 2020
Also recommended byGina Schreck
Gallup presents the remarkable findings of its revolutionary study of more than 80,000 managers in First, Break All the Rules, revealing what the world’s greatest managers do differently. With vital performance and career lessons and ideas for how to apply them, it is a must-read for managers at every level....
The first framework is from Gallup and was written up in their great book: First, Break All The Rules. It’s the Q12 employee engagement measures. Each question makes it simple for a manager to identify where they need to improve. – source
Jared SpoolJan 23, 2020