The Innovator's DilemmaWhen New Technologies Cause Great Firms to Fail
Clayton M. Christensen - 2003-01-01 (first published in 1997)
Learn how even the most successful companies can lose market leadership in the face of disruptive innovation. Renowned author Clayton M. Christensen offers a set of rules for capitalizing on these new waves of innovation, using both successes and failures from leading companies as a guide. This classic bestseller, cited by the likes of Steve Jobs and Malcolm Gladwell, is a must-read for any manager, leader, or entrepreneur.