Andrew Gazdecki

Learn how to dramatically improve your business by using the seven universal elements of powerful stories. In Building a StoryBrand, New York Times bestselling author Donald Miller provides a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers reveals the secret to creating effective messaging for websites, brochures, and social media. Whether you're a marketing director, a small business owner, a politician, or a musician, this book will transform the way you communicate with your customers and highlight the unique value your business offers.

Discover the power of selling in our everyday lives with this #1 New York Times Business Bestseller. Daniel H. Pink's To Sell Is Human explores the fact that one in nine Americans works in sales, but the other eight work in sales too. This book offers fresh insights on the art and science of moving others, with practical tips on how to be more persuasive at work, school, and home. You'll learn the new ABCs of selling, understand why extraverts don't make the best salespeople, and discover the six successors to the elevator pitch, all based on the latest social science. This perceptive and practical book will transform the way you see the world and what you do.