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Influence

Science and Practice (5th Edition)

Robert B. Cialdini

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a sales...
Publish Date
2008
August 7
First Published in 1984
Goodreads rating
4.19
ISBN
9780205609994
Recommendations
12
Recommendations
Mar 17, 2020
Meet Dr. @RobertCialdini is the “godfather of influence.” His book, Influence: The Psychology of Persuasion, is the guiding light for how I conduct business—and in many ways how I lives my life. #remarkablepeople #podcast     source
Feb 25, 2020
@JackDickersons @AdHocAccount_ Great book. I just can’t recommend Cialdini’s other work as strongly so I left him out.     source
100 percent of effective people seem to have read Influence. In fact, it’s one of those things that when I meet somebody and they’re operating at a pretty high level, if you mention this book, they’ve all read it.     source
May 03, 2020
Great recommendations and I'd also add Influence in order to navigate the world with heightened awareness for how we're always being influenced/manipulated.     source
Aug 15, 2009
Classic book on the psychology of persuasion. I read it 15 years ago, thought about it ever since, and re-read it now. How to get a 700% improvement in volunteers. How to sell more by doubling your prices. How to make people feel they made a choice, when really you made it for them.     source
Nov 10, 2015
Q. - What's your favourite business book you'd advise to young entrepreneurs and why? M.L. -Some good ones from the "pure business" category: Zero to One, The Hard Thing About Hard Things, The Innovator's Dilemma, Good to Great, etc. Personally, I prefer less advice, more history. From my favorite business segment: Too Big To Fail, Ascent of Money, When Genius Failed, etc. Books on applied psychology (Influence, Predictably Irrational, etc) are another way to round out primarily technological education :)     source
Jan 06, 2020
@_KevinAGC Best book on writing persuasively: @ScottAdamsSays "Win Bigly" and @RobertCialdini "Influence".     source
Feb 11, 2019
Influence was just the most mind-bending book you can imagine, because it essentially taught you always humans are flawed and influential and how, yes, computers are predictable. And you can deal with it.     source
People can be influenced in their behaviors by many different tactics.     source
I love it because it was a very systematic and analytical approach to the most common ways that human being have been known to be influenced and persuaded to do something.     source
Jun 17, 2019
90% of regrets and errors in life are errors of omission, not errors of commision. "Embarassment is a villain to be crushed." - Robert Cialdini in the great book Influence     source