Influence
Science and Practice (5th Edition)
Robert B. Cialdini
Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a sales...
Publish Date
2008
August 7
First Published in 1984
Goodreads rating
4.19
ISBN
9780205609994
Recommendations
12
Recommendations
Mar 17, 2020
Meet Dr. @RobertCialdini is the “godfather of influence.” His book, Influence: The Psychology of Persuasion, is the guiding light for how I conduct business—and in many ways how I lives my life.
#remarkablepeople #podcast – sourceFeb 25, 2020
@JackDickersons @AdHocAccount_ Great book. I just can’t recommend Cialdini’s other work as strongly so I left him out. – source100 percent of effective people seem to have read Influence. In fact, it’s one of those things that when I meet somebody and they’re operating at a pretty high level, if you mention this book, they’ve all read it. – source
May 03, 2020
Great recommendations and I'd also add Influence in order to navigate the world with heightened awareness for how we're always being influenced/manipulated. – sourceAug 15, 2009
Classic book on the psychology of persuasion. I read it 15 years ago, thought about it ever since, and re-read it now. How to get a 700% improvement in volunteers. How to sell more by doubling your prices. How to make people feel they made a choice, when really you made it for them. – sourceNov 10, 2015
Q. - What's your favourite business book you'd advise to young entrepreneurs and why?
M.L. -Some good ones from the "pure business" category: Zero to One, The Hard Thing About Hard Things, The Innovator's Dilemma, Good to Great, etc. Personally, I prefer less advice, more history. From my favorite business segment: Too Big To Fail, Ascent of Money, When Genius Failed, etc. Books on applied psychology (Influence, Predictably Irrational, etc) are another way to round out primarily technological education :) – sourceJan 06, 2020
@_KevinAGC Best book on writing persuasively: @ScottAdamsSays "Win Bigly" and @RobertCialdini "Influence". – sourceFeb 11, 2019
Influence was just the most mind-bending book you can imagine, because it essentially taught you always humans are flawed and influential and how, yes, computers are predictable. And you can deal with it. – sourceI love it because it was a very systematic and analytical approach to the most common ways that human being have been known to be influenced and persuaded to do something. – source
Jun 17, 2019
90% of regrets and errors in life are errors of omission, not errors of commision. "Embarassment is a villain to be crushed." - Robert Cialdini in the great book Influence – source