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Patrick O'Shaughnessy


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James Patrick O'Shaughnessy is an American investor and the founder, Chairman, and Chief Investment Officer of O'Shaughnessy Asset Management, LLC, an asset management firm headquartered in Stamford, Connecticut.
5 books on the list
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The Battle for Your Mind
Al Ries - Jan 03, 2001 (first published in 1980)
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The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors. Writing in their trademark witty, fast-paced style, a...
Patrick O'Shaughnessy
May 29, 2021
“Positioning” is one of the most important books I’ve read. “The basic idea is not to create something new and different, but to manipulate what’s already in the mind, to retie the connections that already exist.” E.g. this is how we came up with the term “Custom Indexing”      source
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Aaron LevieTim O’Reilly
Difficult Conversations
How to Discuss What Matters Most
Douglas Stone - Apr 01, 2000 (first published in 1999)
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Whether you're dealing with an under performing employee, disagreeing with your spouse about money or child-rearing, negotiating with a difficult client, or simply saying "no," or "I'm sorry," or "I love you," we attempt or avoid difficult conversation every day. Based on fifteen years of research at the Harvard Negotiation Project, Difficult Conve...
Patrick O'Shaughnessy
May 01, 2021
A valuable lesson that never gets easier to implement: There’s always some looming hard conversation that you haven’t had with someone yet, but need to. Have that conversation as soon as possible. Life improves through difficult conversations. This book helps:      source
The Luxury Strategy
Break the Rules of Marketing to Build Luxury Brands
Jean-Noël Kapferer - Oct 28, 2012 (first published in 2008)
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Luxury is in fashion and is now to be found in almost every retail, manufacturing and service sector. New terms like "mass-luxury," "new luxury" and "hyper luxury" attempt to qualify luxury, causing confusion today about what really makes a luxury product, a luxury brand or a luxury company. Luxury experts Jean-Noel Kapferer and Vincent Bastien pro...
Patrick O'Shaughnessy
Apr 14, 2021
@GavinSBaker One of my favorite business books ever because it’s so detailed.      source
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Patrick OShaughnessy
The Company
A Short History of a Revolutionary Idea (Modern Library Chronicles)
John Micklethwait - Jan 11, 2005 (first published in 2003)
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Chosen by BusinessWeek as One of the Top Ten Business Books of the Year...
Patrick O'Shaughnessy
Apr 13, 2021
Here are the blocks for today's episode with @cdixon The original Bitcoin white paper is a fascinating read, as is the book "The Company"      source
Science and Practice (5th Edition)
Robert B. Cialdini - Aug 07, 2008 (first published in 1984)
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Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a sales...
Patrick O'Shaughnessy
Apr 10, 2021
@ykovzel @peteweishaupt You can do in school. Make it a series of projects with guidance and sharing in between. The best book on sales is Influence by Cialdini. But even after reading that you have to go out it into practice.      source