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Patrick O'Shaughnessy

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James Patrick O'Shaughnessy is an American investor and the founder, Chairman, and Chief Investment Officer of O'Shaughnessy Asset Management, LLC, an asset management firm headquartered in Stamford, Connecticut.
5 books on the list
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Positioning book cover
The Battle for Your Mind
Al Ries - 2001-01-03 (first published in 1980)
Goodreads Rating
Learn how to create a unique position in the minds of your prospective customers using this groundbreaking approach outlined in the book. With insightful case studies and witty writing, advertising gurus Ries and Trout explain how to make and position an industry leader or follower, analyze recent trends, and use your current position to your advantage. This revised edition includes significant developments since the original publication. A must-read for anyone in business today.
Patrick O'Shaughnessy
“Positioning” is one of the most important books I’ve read. “The basic idea is not to create something new and different, but to manipulate what’s already in the mind, to retie the connections that already exist.” E.g. this is how we came up with the term “Custom Indexing”      source
Difficult Conversations book cover
Difficult Conversations
How to Discuss What Matters Most
Douglas Stone - 2000-04-01 (first published in 1999)
Goodreads Rating
Master the Art of Difficult Conversations without Stress with Difficult Conversations by Douglas Stone. This book guides you through a proven, step-by-step approach to handling tough conversations with more success and less stress. Based on 15 years of research from the Harvard Negotiation Project, this book is filled with practical advice and everyday examples to help you at work, home, and in the world. Learn how to start a difficult conversation without defensiveness, decipher underlying structures, and regain balance in the face of attacks or accusations. Dive into Difficult Conversations for expert insights on handling tough conversations today.
Patrick O'Shaughnessy
A valuable lesson that never gets easier to implement: There’s always some looming hard conversation that you haven’t had with someone yet, but need to. Have that conversation as soon as possible. Life improves through difficult conversations. This book helps:      source
The Luxury Strategy book cover
The Luxury Strategy
Break the Rules of Marketing to Build Luxury Brands
Jean-Noël Kapferer - 2009-02-01 (first published in 2008)
Goodreads Rating
Discover the secrets of managing luxury brands and companies with The Luxury Strategy. Written by leading luxury experts, Jean-Noel Kapferer and Vincent Bastien, this book offers a rigorous blueprint for achieving success in the world of luxury. Learn about the essence of luxury, digital strategy, globalization, and sustainability. Discover the counter-intuitive rules for marketing luxury goods and services, and how luxury brands remain resilient to recessions. With examples from iconic brands like Chanel, Louis Vuitton, and Armani, The Luxury Strategy is your guide to transforming small family businesses into worldwide successes.
Patrick O'Shaughnessy
@GavinSBaker One of my favorite business books ever because it’s so detailed.      source
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Patrick OShaughnessy
The Company book cover
The Company
A Short History of a Revolutionary Idea (Modern Library Chronicles)
John Micklethwait - 2005-01-11 (first published in 2003)
Goodreads Rating
Explore the power and influence of companies in modern society with this groundbreaking book. Written by John Micklethwait and Adrian Wooldridge, it charts the rise of companies as one of history's greatest catalysts for good and evil. Discover how innovations such as limitations on liability have allowed companies to rival religions and states, controlling wealth and human affairs with surprising exemption from governing rules. A "fast-paced and well-written" work, this book offers rare insight into the past four centuries and helps make sense of today's world.
Patrick O'Shaughnessy
Here are the blocks for today's episode with @cdixon The original Bitcoin white paper is a fascinating read, as is the book "The Company"      source
Also recommended by
Chris DixonSriram Krishnan
Influence book cover
Science and Practice (5th Edition)
Robert B. Cialdini - 2006-12-26 (first published in 1984)
Goodreads Rating
Discover the science of compliance in this captivating book that uncovers the factors that influence people to say "yes" to a request. Scholarly research is combined with real-life techniques and strategies gathered from sales, fundraising, advertising, and other positions that commonly use compliance tactics. The author has organized the tactics into six categories based on psychological principles: reciprocation, consistency, social proof, liking, authority, and scarcity. Widely used in both classes and the business world, this book is a must-read for anyone interested in the power of persuasion.
Patrick O'Shaughnessy
@ykovzel @peteweishaupt You can do in school. Make it a series of projects with guidance and sharing in between. The best book on sales is Influence by Cialdini. But even after reading that you have to go out it into practice.      source