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Chris Brogan

Recommended Books

Chris Brogan is an American author, journalist, marketing consultant, and speaker about social media marketing.
12 books on the list
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Latest Recommendations First
Unwrapping Your Passion book cover
Unwrapping Your Passion
Creating the Life You Truly Want
Karen Putz - 2017-06-09
Goodreads Rating
To so many, waking up to the same old life is a constant reality. It’s time to unwrap the passion within and throw aside “cautionisms,” because Unwrapping Your Passion shakes up the status quo of aging and redefines the barometer of living a passionate life. Karen Putz provides the clues to finding passion and the necessary steps to take to manifes...
Chris Brogan
And it's a really great book!      source
Using Behavioral Science in Marketing book cover
Using Behavioral Science in Marketing
Drive Customer Action and Loyalty by Prompting Instinctive Responses
Nancy Harhut - 2022-08-30
Goodreads Rating
Increase engagement, response rates and the ROI of marketing initiatives with this step-by-step guide to harnessing hardwired consumer behavior and responses....
Chris Brogan
@amaBoston @ChrisBroNext Here are my two favorite most recent marketing books: - @nharhut , - @paulroetzer . Beyond that, I love @JoePulizzi 's work, @jaybaer , and I'm probably missing someone @KerryGorgone will remember instead. :)      source
Marketing Artificial Intelligence book cover
Marketing Artificial Intelligence
AI, Marketing, and the Future of Business
Paul Roetzer, Mike Kaput - 2022-06-28
Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. While AI-powered marketing technologies may never achieve the sci-fi vision of sel...
Chris Brogan
@amaBoston @ChrisBroNext Here are my two favorite most recent marketing books: - @nharhut , - @paulroetzer . Beyond that, I love @JoePulizzi 's work, @jaybaer , and I'm probably missing someone @KerryGorgone will remember instead. :)      source
The Subtle Art of Not Giving a F*ck book cover
The Subtle Art of Not Giving a F*ck
A Counterintuitive Approach to Living a Good Life
Mark Manson - 2016-09-13
Goodreads Rating
New York Times BestsellerIn this generation-defining self-help guide, a superstar blogger cuts through the crap to show us how to stop trying to be "positive" all the time so that we can truly become better, happier people.For decades, we’ve been told that positive thinking is the key to a happy, rich life. "F**k positivity," Mark Manson says. "Let...
Chris Brogan
@followthecolson Great book!      source
The Psychology of Money book cover
The Psychology of Money
Timeless lessons on wealth, greed, and happiness
Morgan Housel - 2020-09-08
Goodreads Rating
Doing well with money isn't necessarily about what you know. It's about how you behave. And behavior is hard to teach, even to really smart people. Money--investing, personal finance, and business decisions--is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don't make financi...
Chris Brogan
@davidfchandler That is a really great book! I have turned a lot of people onto it      source
The Ride of a Lifetime book cover
The Ride of a Lifetime
Lessons Learned from 15 Years as CEO of the Walt Disney Company
Robert Iger - 2019-09-23
Goodreads Rating
A grand vision defined: The CEO of Disney, one of Time's most influential people of 2019, shares the ideas and values he embraced to reinvent one of the most beloved companies in the world and inspire the people who bring the magic to life.Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more inten...
Chris Brogan
@randallkane @RobertIger Really great book! I finished it a few months ago      source
Remarkable Retail book cover
Remarkable Retail
How to Win and Keep Customers in the Age of Disruption
Steve Dennis - 2021-04-13
Goodreads Rating
Chris Brogan
Look, you might not even work in retail, but buy this book. Read this book. Bask in how smart Steve Dennis is. I read this book day one. Maybe I'll give it another go.      source
Lost and Founder book cover
Lost and Founder
A Painfully Honest Field Guide to the Startup World
Rand Fishkin - 2018-04-24
Goodreads Rating
Rand Fishkin, the founder and former CEO of Moz, reveals how traditional Silicon Valley "wisdom" leads far too many startups astray, with the transparency and humor that his hundreds of thousands of blog readers have come to love. Everyone knows how a startup story is supposed to go: A young, brilliant entrepreneur has an cool idea, drops out of co...
Chris Brogan
I just paid for extra audible credits (who does that?) because @randfish 's book is so good! Seriously, buy this one.      source
Also recommended by
Russell BrunsonTrevor Sumner
Rethink book cover
Smashing the Myths of Women in Business
Andi Simon PhD - 2021-01-05
Goodreads Rating
Beyond the Glass Ceiling ​More and more, women today are challenging long-held beliefs about what they can and can’t do. They’re speaking up, stepping out, breaking through, and redefining what society has always told them was true about their capabilities. In Rethink: Smashing the Myths of Women in Business, Andi Simon tells the stories of 11 wome...
Chris Brogan
This book is AMAZING! (And pssst! Guys can read it.) Get it at this price. It was SO worth it at full price. 99 cents? No brainer!      source
Stillness Is the Key book cover
Stillness Is the Key
Ryan Holiday - 2019-10-01
Goodreads Rating
In The Obstacle Is the Way and Ego Is the Enemy, bestselling author Ryan Holiday made ancient wisdom wildly popular with a new generation of leaders in sports, politics, and technology. In his new book, Stillness Is the Key, Holiday draws on timeless Stoic and Buddhist philosophy to show why slowing down is the secret weapon for those charging ahea...
Chris Brogan
ALL Ryan's books are great, so get this one. My ONLY caveat is that the hardcovers are very nice as a set.      source
Tomboyland book cover
Melissa Faliveno - 2020-08-01
Launch by Jeff Walker