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Best Startup Books

Recommendations from 53 articles, Ellen DeGeneres, Bill Gates, Elon Musk and 161 others.
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The Lean Startup
How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Eric Ries - Sep 13, 2011
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Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for on...
The Hard Thing About Hard Things
Building a Business When There Are No Easy Answers
Ben Horowitz - Mar 04, 2014
Goodreads Rating
A lot of people talk about how great it is to start a business, but only Ben Horowitz is brutally honest about how hard it is to run one.In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, draws on his own story of founding, running, selling, b...
Zero to One
Notes on Startups, or How to Build the Future
Peter Thiel - Sep 16, 2014
Goodreads Rating
If you want to build a better future, you must believe in secrets.The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise t...
Hooked
How to Build Habit-Forming Products
Nir Eyal - Nov 04, 2014 (first published in 2013)
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How do successful companies create products people cant put down?Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?Nir Eyal answers these questions (and many more) by explaining the Hook Modela four-step process e...
The Innovator's Dilemma
When New Technologies Cause Great Firms to Fail
Clayton M. Christensen - Jan 05, 2016 (first published in 1997)
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The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding com...
The Startup Owner's Manual
The Step-By-Step Guide for Building a Great Company (DIATEINO)
Steve Blank - Mar 01, 2012
Goodreads Rating
Now a decade after the Four Steps to the Epiphany sparked the Lean Startup revolution, comes its sequel…The Startup Owner's ManualThe Manual incorporates 10 years of learning and best practicesthat have swept the startup world. It:Incorporates the "Business Model Canvas" as the organizing principle for startup hypothesesProvides separate paths and...
Crossing the Chasm
Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore - Aug 01, 2006 (first published in 1991)
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Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for ...
Founders at Work
Stories of Startups' Early Days
Jessica Livingston - Sep 16, 2008 (first published in 2001)
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Now available in paperback--with a new preface and interview with Jessica Livingston about Y Combinator!Founders at Work: Stories of Startups' Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days. These people are celebrities now. What was it like when they were just a c...
Traction
How Any Startup Can Achieve Explosive Customer Growth
Gabriel Weinberg - Oct 06, 2015 (first published in 2014)
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Most startups end in failure.Almost every failed startup has a product. What failed startups don't have are enough customers.Founders and employees fail to spend time thinking about (and working on) traction in the same way they work on building a product. This shortsighted approach has startups trying random tactics - some ads, a blog post or two ...
Never Split the Difference
Negotiating As If Your Life Depended On It
Chris Voss - May 17, 2016
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A former international hostage negotiator for the FBI offers a new, field-tested approach to high-stakes negotiations—whether in the boardroom or at home.After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including...
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Tools of Titans
The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
Timothy Ferriss - Dec 06, 2016
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The latest groundbreaking book from Tim Ferriss, the #1 New York Times best-selling author of The 4-Hour Workweek.  From the author:   For the last two years, Ive interviewed nearly two hundred world-class performers for my podcast, The Tim Ferriss Show. The guests range from super celebs (Jamie Foxx, Arnold Schwarzenegger, etc.) and athletes (icon...
Creativity, Inc. by Ed Catmull
Checklist Manifesto by Atul Gawande
The Four Steps to the Epiphany by Steve Blank
Influence by Robert B. Cialdini
Venture Deals by Brad Feld
High Output Management by Andrew S. Grove
Shoe Dog by Phil Knight
Who by Geoff Smart
Lean Analytics by Alistair Croll
Mastering the VC Game by Jeffrey Bussgang
Ego Is the Enemy by Ryan Holiday
Hacking Growth by Sean Ellis
The Entrepreneur Mind by Kevin D. Johnson
Running Lean by Ash Maurya
The Power of Broke by Daymond John
Growth Hacker Marketing by Ryan Holiday
The Obstacle Is the Way by Ryan Holiday
Crushing It! by Gary Vaynerchuk
Simple Numbers, Straight Talk, Big Profits! by Greg Crabtree
Built to Sell by John Warrillow
Never Too Late to Startup by Rob Kornblum
Jab, Jab, Jab, Right Hook by Gary Vaynerchuk
The 10X Rule by Grant Cardone
Predictable Revenue by Aaron Ross
Start Something That Matters by Blake Mycoskie
Explosive Growth by Cliff Lerner
Principles by Ray Dalio
Extreme Ownership by Jocko Willink
The Intelligent Investor by Benjamin Graham
Don't Make Me Think by Steve Krug
Code by Charles Petzold
Only the Paranoid Survive by Andrew S. Grove
The Mythical Man-Month by Frederick P. Brooks Jr.
The Idea Factory by Jon Gertner
Measure What Matters by John Doerr
Blue Ocean Strategy by W. Chan Kim
Blitzscaling by Reid Hoffman
Setting the Table by Danny Meyer
The 22 Immutable Laws of Marketing by Al Ries
EntreLeadership by Dave Ramsey
The Entrepreneur Roller Coaster by Darren Hardy
Scaling Up by Verne Harnish
The Upstarts by Brad Stone
The Ultimate Sales Machine by Chet Holmes
Traction by Gino Wickman
The Startup Checklist by David S. Rose
The 7 Day Startup by Dan Norris
Choose by Ryan Levesque
Do More Faster by Brad Feld
What It Takes by Raegan Moya-Jones
How to Transform Your Ideas Into Software Products by Poornima Vijayashanker
The Psychology of Selling by Brian Tracy
The Founder's Dilemmas by Noam Wasserman
Why We Sleep by Matthew Walker
Bad Blood by John Carreyrou
The Daily Stoic by Ryan Holiday
The Slight Edge by Jeff Olson
Turn the Ship Around! by L. David Marquet
The Compound Effect by Darren Hardy
The Law of Success by Napoleon Hill
Mastery by Robert Greene
Secrets of Sand Hill Road by Scott Kupor
American Kingpin by Nick Bilton
The Score Takes Care of Itself by Bill Walsh
Building a StoryBrand by Donald Miller
The Culture Map by Erin Meyer
AI Superpowers by Kai-Fu Lee
The Total Money Makeover by Dave Ramsey
The Magic of Thinking Big by David J Schwartz
Abundance by Peter H. Diamandis
Titan by Ron Chernow
Stillness Is the Key by Ryan Holiday
Tribe of Mentors by Tim Ferriss
Failing Forward by John C. Maxwell
Barking Up the Wrong Tree by Eric Barker
High Performance Habits by Brendon Burchard
The Promise of a Pencil by Adam Braun
DotCom Secrets by Russell Brunson
SPRINT by Zeratsky Jake Knapp
Common Stocks and Uncommon Profits and Other Writings by Philip A. Fisher
Profit First by Mike Michalowicz
Value Proposition Design by Alexander Osterwalder
Going to Meet the Man by James Baldwin
Hackers by Steven Levy
Breakthrough Advertising by Eugene M. Schwartz
The Boron Letters by Gary C. Halbert
Winning With People by John C. Maxwell
Angel by Jason Calacanis
High Growth Handbook by Elad Gil