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Seth Godin

author
entrepreneur
executive

Recommended Books

Seth W. Godin is an American author and former dot com business executive.
22 books on this list
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Dune
Deluxe Edition
by Frank Herbert (Oct 01, 2019)
Goodreads Rating
A deluxe hardcover edition of Frank Herbert's epic masterpiece--a triumph of the imagination and one of the bestselling science fiction novels of all time. This deluxe hardcover edition of Dune includes: - An iconic new cover- Stained edges and fully illustrated endpapers- A beautifully designed poster on the interior of the jacket- A redesigned wo...
Seth Godin
If you read Dune, and you don’t read it for the plot but you read it for understanding geopolitics, suddenly something clicks in your head.     source
Thinking in Bets
Making Smarter Decisions When You Don't Have All the Facts
by Annie Duke (May 07, 2019)
Goodreads Rating
Poker champion turned business consultant Annie Duke teaches you how to get comfortable with uncertainty and make better decisions as a result.In Super Bowl XLIX, Seahawks coach Pete Carroll made one of the most controversial calls in football history: With 26 seconds remaining, and trailing by four at the Patriots' one-yard line, he called for a p...
Seth Godin
The first chapter alone will change your life.     source
Thirst
A Story of Redemption, Compassion, and a Mission to Bring Clean Water to the World
by Scott Harrison (Oct 02, 2018)
Goodreads Rating
An inspiring personal story of redemption, second chances, and the transformative power within us all, from the founder and CEO of the nonprofit charity: water. At 28 years old, Scott Harrison had it all. A top nightclub promoter in New York City, his life was an endless cycle of drugs, booze, models--repeat. But 10 years in, desperately unhappy an...
Seth Godin
The autobiography of charity: water.     source
Makers
A Novel
by Cory Doctorow (May 22, 2018)
Goodreads Rating
From Cory Doctorow, the New York Times bestselling author of Little Brother, the repackaged trade paperback of Makers, a novel of the booms, busts, and further booms in store for America—now with a new cover!Perry and Lester invent things—seashell robots that make toast, Boogie Woogie Elmo dolls that drive cars. They also invent entirely new econom...
Seth Godin
If you’re into 3D printing and stuff.     source
A Second Chance
For You, For Me, And For The Rest Of Us
by Catherine Hoke (Feb 26, 2018)
Goodreads Rating
What if you were only known for the worst thing you’ve ever done? A Second Chance is about new starts, forgiveness, shame and the power of possibility. Catherine Hoke founded Defy Ventures, a revolutionary organization that transforms the lives of people released from prison. It heals families, strengthens communities and creates jobs. But mostly...
Seth Godin
Magnificent.     source
Originals
How Non-Conformists Move the World
by Adam Grant (Feb 07, 2017)
Goodreads Rating
The #1 New York Times bestseller that examines how people can champion new ideasand how leaders can fight groupthink, from the author of Give and Take and co-author of Option BReading Originals made me feel like I was seated across from Adam Grant at a dinner party, as one of my favorite thinkers thrilled me with his insights and his wonderfully ne...
Seth Godin
An urgent must read, a seminal work that will surprise you on every single page. Adam Grant has reset our expectations for what it means to be creative and what's required to make a difference. Share it with someone you care about.     source
B
by Sarah Kay (Apr 28, 2015)
Goodreads Rating
Categories: PoetryFiction
In 2011, Sarah Kay performed her poem "B" at the TED conference in Long Beach, California to standing ovations. Now the video of that performance has been forwarded to mothers and daughters (and fathers and sons) all over the world. Originally written in 2007, "B" is a thank you note, a love letter, a wish, a promise, a confession, and a secret. Wi...
Seth Godin
A simple poem from a mother to her daughter. And I have to confess, I get choked up every single time I read it.     source
Debt - Updated and Expanded
The First 5,000 Years
by David Graeber (Oct 28, 2014)
Goodreads Rating
Before there was money, there was debtEvery economics textbook says the same thing: Money was invented to replace onerous and complicated barter systemsto relieve ancient people from having to haul their goods to market. The problem with this version of history? Theres not a shred of evidence to support it.Here anthropologist David Graeber presents...
Seth Godin
The most fascinating book I've read all year in 2015.     source
This book is also recommended by
David Heinemeier Hansson
Walk in Their Shoes
Can One Person Change the World?
by Jim Ziolkowski (Jun 17, 2014)
Goodreads Rating
Walk in Their Shoes is the powerful, personal story of Jim Ziolkowski's inspiring mission to change the world one community at a time, hailed by the Dalai Lama as “an inspiring tribute to the power of compassion and education: the keys to leading a meaningful life.”At age twenty-five, Jim Ziolkowski gave up his career in corporate finance to create...
Seth Godin
About how the author from a job at GE built an institution that’s in countries around the world, changing the lives of underprivileged kids.     source
Give and Take
Why Helping Others Drives Our Success
by Adam Grant (Mar 25, 2014)
Goodreads Rating
For generations, we have focused on the individual drivers of success: passion, hard work, talent, and luck. But in today’s dramatically reconfigured world, success is increasingly dependent on how we interact with others. In Give and Take, Adam Grant, an award-winning researcher and Wharton’s highest-rated professor, examines the surprising forces...
Seth Godin
A milestone! Well-researched, generous, actionable and important.     source
Just Kids
by Patti Smith (Nov 02, 2010)
Goodreads Rating
"Patti Smith has graced us with a poetic masterpiece, a rare and privileged invitation to unlatch a treasure chest never before breached." - Johnny DeppIt was the summer Coltrane died, the summer of love and riots, and the summer when a chance encounter in Brooklyn led two young people on a path of art, devotion, and initiation. Patti Smith would e...
Seth Godin
It is not going to change the way you do business but it might change the way you live.     source
This book is also recommended by
Emma WatsonMalcolm Gladwell
Little Brother
by Cory Doctorow (Apr 13, 2010)
Goodreads Rating
Marcus, a.k.a w1n5t0n, is only seventeen years old, but he figures he already knows how the system works-and how to work the system. Smart, fast, and wise to the ways of the networked world, he has no trouble outwitting his high school's intrusive but clumsy surveillance systems.But his whole world changes when he and his friends find themselves ca...
Seth Godin
If you’re into security and privacy.     source
Rework
Change The Way You Work Forever
by Jason Fried (Feb 28, 2010)
Goodreads Rating
Categories: BusinessNonfiction
From the founders of the trailblazing software company 37signals, here is a different kind of business book - one that explores a new reality. Today, anyone can be in business. Tools that used to be out of reach are now easily accessible. Technology that cost thousands is now just a few pounds or even free. Stuff that was impossible just a few year...
Seth Godin
I can't imagine what possible excuse you can dream up for not buying this book for every single person you work with, right now.     source
The Long Tail
Why the Future of Business is Selling Less of More
by Chris Anderson (Jul 08, 2008)
Goodreads Rating
The New York Times bestseller that introduced the business world to a future that s already here -- now in paperback with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Gerald Loeb Award for Best Business Book of the Year.In the most important business book since The Tipping Point, Chris Anderson shows how the future of co...
Seth Godin
There aren’t many books I haven’t written that I wish I had written and this is one of them.     source
Crossing the Chasm
Marketing and Selling High-Tech Products to Mainstream Customers
by Geoffrey A. Moore (Aug 01, 2006)
Goodreads Rating
Categories: BusinessNonfiction
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for ...
Seth Godin
Helps us understand that it is a myth — an incorrect myth, a false myth — to believe that we can start with an idea for a few people and ride it from early adopter to early majority to late majority to laggard.     source
Pattern Recognition
by William Gibson (Feb 01, 2005)
Goodreads Rating
Cayce Pollard is an expensive, spookily intuitive market-research consultant. In London on a job, she is offered a secret assignment: to investigate some intriguing snippets of video that have been appearing on the Internet. An entire subculture of people is obsessed with these bits of footage, and anybody who can create that kind of brand loyalty ...
Seth Godin
You don’t even have to finish it; just read the first five chapters and suddenly, you will now understand what a brand is.     source
The Art of Possibility
Transforming Professional and Personal Life
by Rosamund Stone Zander (Sep 24, 2002)
Goodreads Rating
Presenting twelve breakthrough practices for bringing creativity into all human endeavors, The Art of Possibility is the dynamic product of an extraordinary partnership. The Art of Possibility combines Benjamin Zander's experience as conductor of the Boston Philharmonic and his talent as a teacher and communicator with psychotherapist Rosamund Ston...
Seth Godin
Will completely change the way you think about possibility, about enrollment, about leadership.     source
The Diamond Age
Or, a Young Lady's Illustrated Primer (Bantam Spectra Book)
by Neal Stephenson (May 02, 2000)
Goodreads Rating
The Diamond Age: Or, A Young Lady's Illustrated Primer is a postcyberpunk novel by Neal Stephenson. It is to some extent a science fiction coming-of-age story, focused on a young girl named Nell, and set in a future world in which nanotechnology affects all aspects of life. The novel deals with themes of education, social class, ethnicity, and the ...
Seth Godin
If you read The Diamond Age before you’ve thought about molecular anything or 3D printing, then it changes your mind.     source
This book is also recommended by
Naval RavikantPeter Thiel
Snow Crash
by Neal Stephenson (Jan 01, 2000)
Goodreads Rating
In reality, Hiro Protagonist delivers pizza for Uncle Enzo's CosoNostra Pizza Inc., but in the Metaverse he's a warrior prince. Plunging headlong into the enigma of a new computer virus that's striking down hackers everywhere, he races along the neon-lit streets on a search-and-destroy mission for the shadowy virtual villain threatening to bring ab...
Seth Godin
Such a good book but you can’t give it to someone now. I've tried; it doesn’t work. You have to read it before you’ve been on the internet.     source
Understanding Comics
The Invisible Art
by Scott McCloud (Apr 27, 1994)
Goodreads Rating
The bestselling international classic on storytelling and visual communication"You must read this book." — Neil GaimanPraised throughout the cartoon industry by such luminaries as Art Spiegelman, Matt Groening, and Will Eisner, Scott McCloud's Understanding Comics is a seminal examination of comics art: its rich history, surprising technical compon...
Seth Godin
I have given away many, many copies.     source
Categories: BusinessNonfiction
Organized into more than 200 thought- and action-provoking elements—from the importance of clean trucks and bathrooms to conversations with entrepreneurs creating new markets—Tom Peters, bestselling management guru offers a practical guide to impractical times. In The Pursuit of Wow!, Tom Peters offers readers the words, the tools, to survive in tu...
Seth Godin
You don’t have to read many of the books I’ve written if you just read The Pursuit of Wow!.     source
The Gift
Imagination and the Erotic Life of Property
by Lewis Hyde (Feb 12, 1983)
Goodreads Rating
“A manifesto of sorts for anyone who makes art [and] cares for it.” —Zadie Smith“The best book I know of for talented but unacknowledged creators. . . . A masterpiece.” —Margaret Atwood“No one who is invested in any kind of art . . . can read The Gift and remain unchanged.” —David Foster WallaceBy now a modern classic, The Gift is a brilliantly orc...
Seth Godin
Every once in a while I feel a little bit burnt out and I’ll open up any section of The Gift, and it will stick with me.     source
This book is also recommended by
Stewart Brand