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Vladimer Botsvadze


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Why Things Catch On
Jonah Berger - May 03, 2016 (first published in 2013)
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The New York Times bestseller that explains why certain products and ideas become popular. “Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world” (Daniel Gilbert, author of the bestseller Stumbling on Happiness).What makes things popular? If you said advertising, think again. People don’t listen to advertisements...
Vladimer Botsvadze
Sep 15, 2019
@j1berger @simonsinek @tferriss @ThisIsSethsBlog @garyvee @GuyKawasaki Contagious is a fantastic book!     source